Local
television network, TV Africa becomes the latest addition to the Groupe Ideal,
after the latter acquired majority shares in the station and rebranded it last
Friday,
October 28, 2016.
TV Africa was founded
13 years ago by award-winning Ghanaian film maker, Kwaw Ansah to champion
Ghanaian and African values. Although 80% of the station’s news content would
be locally generated, it will also introduce a number of programmes to attract
the Afropolitan viewer.
The new TV Africa will
aim at protecting Africa in a more positive manner, President of Groupe Ideal
and Board Chair of the station, Nii Kotei Dzani stated Friday. He said the
station will also champion ethical and professional journalism in Ghana and
Africa.
Dr Dzani said his
vision is to move TV Africa to a level that will inspire pride in all
Ghanaians. Dr Dzani said he will make sure TV Africa becomes comparable to CNN
and BBC in terms of reach and quality of journalism.
He bemoaned
the situation where journalists merely regurgitate statements made by
newsmakers without even understanding what they have reported or its
consequences on the economy and the political sphere.
Dr Dzani said the new
TV Africa will steer clear of that kind of journalism and be the torchbearer of
professionalism. Chief Operating Officer of the new TV Africa, Mr Kojo
Frempong, urged the business community to have confidence in the station and do
business with it, since, according to him, it will offer them value for their
money.
Founder of TV Africa,
Mr Kwaw Ansah said the new TV Africa will be one of the conduits to getting
Africa “into the driver’s seat” although the continent has been relegated to
the background by the rest of the world for a long time.
The event was chaired
by Ga Mantse, Nii Tackie and the guest of honour was Nene Abram Kabu Akuaku
III, paramount chief of Ada and President of the Greater Accra Regional House
of Chiefs.
Source: Evans Ofori/ghmediafillas.blogspot.com
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